Archive for 'Team'
How Important Do You Think Systems Are To Your Business?
Posted on 01. Feb, 2012 by Leonie Alaimo.
Many business don’t have any systems. They think they are for “big business”, but I think that every business, small or large should have them. Why systems? Systems allow a business to be run with consistency, and almost on automation. They give owners, manager and staff guidelines as to how each operation and task is [...]
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How do you send information to your clients?
Posted on 20. Jan, 2012 by Leonie Alaimo.
I often get a Microsoft Word file from clients and business associates. These could be sent because the client or business associate need to send information to me, but I also have received Word files that are invoices or contracts. So … you might be thinking, “what wrong with that”? There could be nothing wrong [...]
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Marketing & Advertising: Aren’t they the same thing? Part 2
Posted on 03. Dec, 2009 by Natalie Alaimo.
In part one I explained that marketing is like a pie, where each piece makes up a component and it’s all tied together with your branding. The last article explained the components of branding, advertising, positioning, price, public relations and location. In this article I will explain the remaining components of; website, new business development, [...]


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